RSU International Research Conference 2016

The Influencing Factors toward Brand Loyalty of Smartphone in Phnom Penh, Cambodia

KAO Dauch, Apichart Intravisit, and Sirion Chaipoopirutana

RSU International Research Conference 2024 on Social Science and Humanities, Education, and Management

How Greenwashing Affects Consumer Purchasing Behavior

Nguyen Phi Anh, Vanshika Patel, Minaki Hasegawa, Sijin Li, and Srisongruk Prohmvitak

RSU International Research Conference 2024 on Social Science and Humanities, Education, and Management

An Empirical Study of Environmental CSR Influences Consumer Purchase Intentions: A Case Study of Generation Z in Thailand and Taiwan.

Yihsin Lee and Buraskorn Torut

RSU International Research Conference 2024 on Social Science and Humanities, Education, and Management

The Mediating Role of Innovation in the Effect of Intellectual Capital, Corporate Social Responsibility and Supply Chain Management on SME Performance in Indonesia

Retno Cahyaningati, Grahita Chandrarin, Harmono Harmono, and Diyah Sukanti Cahyaningsih