RSU International Research Conference 2026 on Social Science and Humanities, Education, and Management
Year: 2026
The Influence of Social Media Marketing on Skincare Purchase Intentions among Nepalese Consumers
Prasamsha Silwal and Dr Anna Davytan
Pages: 510-519
Keywords: Social Media Marketing, Influencer Trustworthiness, Recommendation Intention, Skincare Products, Consumer Behavior, Nepal
Doi: 10.14458/RSU.res.2026.138