RSU International Research Conference 2026 on Social Science and Humanities, Education, and Management

Year: 2026

The Influence of Social Media Marketing on Skincare Purchase Intentions among Nepalese Consumers

Prasamsha Silwal and Dr Anna Davytan

Pages: 510-519

Keywords: Social Media Marketing, Influencer Trustworthiness, Recommendation Intention, Skincare Products, Consumer Behavior, Nepal

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