RSUSSH 2020
IN20-292 Miscommunication and Ways to Improve Effective Internal Communication of the Student Organization of Rangsit University
Presenter: Kantapol Poldech
Rangsit University, Thailand
Abstract
The objectives of this research are to study the model, causes, problems, and suggestions to improve the internal communication of the Student Organization of Rangsit University. The data was collected and gathered from 30 participants including student union committees and consultants by using online questionnaires and interviews from the experts. The questionnaire consists of causes of miscommunication or communication errors within an organization according the concept of Berlo's SMCR Model (Berlo, 1960) which are basic components consisting of S (Source or Sender) which is the messenger, M (Message) is the message, C (Channel) is the communication channel, and R (Receiver) is the receiver. The causes of communication errors were collected and calculated to find the mean and standard deviation value. Those highest mean from each category are then further developed and conducted to be interview questions to be answered by the 3 experts who are the secretary of the consultant group, the president, and the former vice-president. The interviews also consisted of questions asking causes and ways to improve internal communication in an organization in their point of views and also solutions to the questionnaire responses. The communication structures of organization and organizational cultures also play a big role in causes of miscommunication. They have influences on people’s personalities and characteristics along with communication styles as differences on backgrounds.
The result finds that the mean values of agreements on each cause in each category are at between high and highest. According to the Berlo’s SMCR Model, the outcome from the population found that 1) the concept consist of Sender, Message, Channel, and Receiver. 2) The study of adaption of the theory mentioned found that the part is the most likely to be the cause of miscommunication the most is message. 3) The causes also involve formal and informal communication.
Citation format:
Poldech, K.. (2020). Miscommunication and Ways to Improve Effective Internal Communication of the Student Organization of Rangsit University. Proceeding in RSU International Research Conference, May 1, 2020. Pathum Thani, Thailand.QUESTIONS & ANSWERS
Dear Kantapol Poldech,
Regarding to the presentation, you said that messeage was the key problem for the miscommunication. So, can you please clarify more why it had the largest effect on the success in the communication referring to the results you found? Also, what are your recommendations to reduce the miscommunication in the organisation?
Dear Supattra,
First of all, thank you for your question. The clarificaiton on the key problem which was message is that first is the difference on the level of language usage. According to the organization consists of students who have none or less experience on working, there is a barrier on understanding the level of language usage in any kind of formal message either verbally and written. Therefore, when they received the massages, most of the times it got shorten and summarized which the messages were cut and incomplete.
Referring to the research, I found that mutual understanding between each other is important. The student union of Rangsit University has to communicate not only internally but also to other departments as well. Organizing a kind of event for gathering can help to understand each other more which will result an increasing in mutual understanding. Moreover, written communication should be used all the time when communication with other departments. This way it will result an evidence therefore there is an evidence on any communicaiton that has made and later anyone can access for a re-check if somebody has forgotten or misunderstood.